Groups allow you to organize contacts into reusable segments for campaigns, automation, and analytics. A group represents a logical collection of contacts—such as leads, customers, or event attendees—that can be reused across different workflows.
Groups help you:
Target the right audience
Avoid sending messages to the wrong users
Maintain clean, manageable contact segmentation
How do I view and manage groups in Samwad?
To access Groups:
Go to Audience → Groups
You’ll see all existing groups displayed as cards
Each group card shows:
Group name
Total number of contacts in the group
Actions to manage the group
This page acts as the central place to create, clean, and optimize audience segments.
How do I create a new group?
You can create a group directly from the Groups page.
Steps:
Enter a name in the New group name field
Click Create group
The group is instantly created and ready to receive contacts.
Groups can later be assigned to contacts manually, via import, or through automation.
How do I search and filter groups?
The Groups page provides tools to quickly find specific groups.
You can:
Search groups by name using the Search groups field
Filter groups using:
All groups
With contacts
Empty groups
These filters help you identify unused or inactive groups and keep your segmentation clean.
How do I edit or delete a group?
Each group card provides management actions:
Edit – Rename the group
Remove – Delete the group (without deleting contacts)
Remove + delete contacts – Delete the group and permanently delete all contacts inside it
These actions give you full control over group lifecycle and cleanup.
What does “Check unique numbers” mean?
The Check option under a group allows you to identify duplicate phone numbers across contacts.
This helps:
Prevent duplicate messaging
Improve delivery performance
Maintain a clean contact database
Running this check is recommended before large campaigns.